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  • Management Ideas You Really Need to Know

    Edward Russell Walling
    20 Management Ideas You Really Need to Know demystifies the management concepts that any budding entrepreneur would want to grasp. The 20 bite-sized topics expound the wisdom of well-known business gurus from Peters and Porter to Welch and Gates, explain helpful theories and tools such as Ansoff's Product/Market grid and the Boston Matrix, expand on management ideas like branding, outsourcing, supply and demand, and cover the latest commercial concepts from the online world.
    50,00 MAD

1 article(s)

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